Tencent listed as China's most valuable brand

Updated 2018-03-27 16:19:05

New analysis from market observation firms Kantar Millward Brown and Wire & Plastic Products Group now lists Tencent as China's most valuable brand.

The analysis is part of the group's "2018 BrandZ Top 100 Most Valuable Chinese Brands" ranking and report.

The report says the total value of the Top 100 Chinese brands has come in at 3.9 billion to start this year. This would represent 23% growth compared with the start of last year.

With a brand value of 2.2 billion, Tencent tops the list for the 4th year in a row.

E-commerce giant Alibaba now has an estimated brand value of .6 billion, a 53% year-on-year rise.

Other noteworthy sectors performing well are education, logistics and technology.

"Chinese customers pay increasing attention to brands, and top brands affect purchasing to a great extent," said Wang Xing with Kantar Millward Brown.

The 2018 BrandZ China Top 100 is based on interviews with over 400,000 Chinese customers, as well as analysis of financial data, market evaluation and risk prediction.

Also in the News

Nicole Kidman Recalls Oscar Glory: Loneliest Time
Showbiz2016/06/16 13:58March 25 2019 23:39:49

Nicole Kidman Recalls Oscar Glory: Loneliest Time

Attending Shanghai International Film Festival, Nicole Kidman talks about her role in "Grace of Monaco".

Labor Day Travel Peak Starts
Also in the News2014/05/01 12:16March 25 2019 23:39:49

Labor Day Travel Peak Starts

Johnny Depp Delivers a Speech 'Evolve the Future' in 'Transcendence'
Also in the News2014/04/18 13:18March 25 2019 23:39:49

Johnny Depp Delivers a Speech 'Evolve the Future' in 'Transcendence'

Hollywood star Johnny Depp's speech in the upcoming new film "Transcendence" has been disclosed on Friday, April 11th.

China World Business Sports Showbiz Audio
C4 My Chinese Life The Sound Stage China Revealed Showbiz Video Travel Video
China World Fun Travel Entertainment Sports
Beijing Shanghai Guangzhou
Live Music Opera & Classical Movies Traditional Shows Exhibitions
Learn Chinese:
Chinese Studio Living Chinese Everyday Chinese Just For Fun Chinese Culture Buzzwords